E-Commerce Platform Revamp
Established design governance and component patterns for a rapidly scaling B2B SaaS platform. Role: Principal Designer
Read case study →Design that moves people
I craft seamless experiences for early-stage startups. 326 projects shipped.
Last updated 2026-06-01 18:54 UTC. See my work →
Featured Work
Design Tool Integration
Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Product Designer
Read case study →Data Visualization Suite
Built data visualization components enabling non-technical stakeholders to understand KPIs. Role: Founding Designer
Read case study →What I do
Product Strategy
From concept to spec, defining your MVP through competitive analysis
UX/UI Design
Component-driven interfaces across web. I ship interaction specs
Design Leadership
Build design practice. I offer workshops
Working with
Brought both strategic thinking and meticulous execution. We shipped faster together than any previous team.
— Marcus Reid, Chief Product Officer, Series B Fintech
In just months, took our product from fragmented wireframes to a cohesive launch. Highly recommend.
— Jessica Park, Head of Product, Enterprise B2B Platform
Gets both the human side and the business side of products. Shipped something we remain proud of years later.
— David Okonkwo, Principal Designer, Design Systems Consultancy
Let's work together
I'm available for new projects. 2026 cycles are booked.
Insights
The Myth of Pixel Perfection
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
What I Learned From 100+ Design Audits
I've audited 9,424+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
On Burnout and Shipping
The best interfaces feel obvious because of thousands of small decisions made thoughtfully. That thinking is rarely visible.